✓ Last verified: May 8, 2026
The Lifetime military discount allows active-duty military personnel and veterans to save on durable outdoor gear and home products. This initiative shows appreciation for their service and sacrifices.
How the Discount Works
Lifetime Products Inc. offers a military discount through a simple verification process via VerifyPass. Here’s how it works:
How to Verify Your Military Status & Redeem the Lifetime Military Discount
Most retailers verify your military status through one of three trusted services. The exact method depends on the brand:
- ID.me – Used by most major US brands. Create a free account at id.me, upload your military ID or service documents once, and get a discount code.
- SheerID – Common for outdoor, fitness, and lifestyle brands. Verification is instant against DoD records in most cases.
- In-store ID check – Show your CAC, VA card, retiree ID, or DD-214 at checkout. Available for active duty, Guard/Reserve, retirees, veterans, and qualifying dependents (varies by retailer).
Who qualifies for the Lifetime military discount?
Eligibility typically extends to: active duty (all branches), National Guard, Reserves, retirees, military veterans, and immediate family members (spouses and children) where the retailer permits. Always check the brand's current policy at checkout — terms can change.
Pro tips before you check out
- Verification accounts (ID.me, SheerID) work across hundreds of brands — set one up once and reuse it.
- Some brands stack military discount with seasonal sales; others do not. Test before you commit.
- Keep your service documents handy: a photo of your ID on your phone speeds in-store verification.
Looking for more savings? Browse all military discounts on Military Markdown →
