Short answer: Tractor Supply does not have a single flat “military discount.” Instead it offers a free Hometown Heroes program for military members, veterans, and first responders that stacks year-round savings: 2% back on every purchase, a 5% off coupon four times a year, and an extra 10% off on a handful of Honoring Heroes Days. You join the Neighbor’s Club and verify your status through ID.me.
If you remember Tractor Supply only doing a one-day 15% discount on Veterans Day, that older model has been folded into the Hometown Heroes benefits. The savings now run all year through the loyalty program rather than a single in-store ID check.
Who qualifies
- Active-duty military across all service branches
- National Guard and Reserve members
- Retirees and veterans
- First responders (the program groups them under the same Hometown Heroes umbrella)
Eligibility is handled by ID.me, so the accepted proof depends on what ID.me asks for during verification – typically a military ID, DD-214, VA record, or service documentation.
What you get
- 2% back every day at Tractor Supply and Petsense, with no limits and no brand exclusions. That works out to about a $5 reward for every $250 you spend.
- A 5% off coupon four times a year, dropped into your Neighbor’s Club wallet, also with no brand exclusions.
- An extra 10% off on select Honoring Heroes Days, such as around July 4th, First Responders Day, National Hometown Heroes Day, and Veterans Day.
- Preferred Plus loyalty status, plus free standard shipping on orders over $29.
Be realistic about the everyday number: 2% back is a rewards rate, not a 10% or 15% markdown at the register. The bigger hits come from the quarterly coupons and the special-day 10%, so timing larger purchases around those dates is where the real money is.
How to claim it
- Go to tractorsupply.com/hometownheroes and click “verify.”
- Join the Neighbor’s Club if you have not already – it’s free.
- Verify your military, veteran, or first responder status through ID.me.
- Once verified, sign in to your Neighbor’s Club account when you shop online or scan your account in-store, and the benefits apply automatically.
Benefits and exact percentages can shift between promotions, and the 10% Honoring Heroes Days are tied to specific dates each year, so confirm current terms on Tractor Supply’s own Hometown Heroes page before you count on a given offer. Last verified June 2026.
Looking for more savings? Browse all military discounts on Military Markdown →